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Integrity/Jason Wu

Always reaching for the next level, Integrity Toys designs, produces and markets a variety of dolls and related accessories, with a specialization in high-end fashion dolls.  Founded in 1995 by Mr. Percy Newsum, Integrity Toys' extensive experience and capabilities in the field of doll making allows us to create products and programs for many of the world’s best-known retailers, consumer products companies, celebrities and other intellectual property holders. 

The Fashion Royalty brand was conceived and created by designer Jason Wu in 2000. With a spectacular splash created by its introduction at Toy Fair 2001, the Fashion Royalty collection redefined the industry’s quality standards and put new meaning into the expression “high fashion collectible doll.” From ultra-limited production numbers and the minute details of their couture-quality garments, Fashion Royalty has made its way into the collections of even the most discriminating doll collectors. The Fashion Royalty brand launched Integrity Toys into super star status in the doll world and laid the groundwork for the birth of future lines. Jason, now a world renowned New York Fashion Designer is probably best know for designing Michelle Obama’s Inaugural gowns not just once, but twice!

Integrity currently produces high-end fashion dolls ranging in size from approximately 12 inches to 16 inches tall, under a number of brands, including Fashion Royalty, the Dynamite Girls, Poppy Parker and the Brides of Dracula, among others.   The Company’s products typically retail from $50 to $250 each, with most of the products retailing in the $130-150 range.  Integrity products are known for their superior engineering, high-end aesthetics and of course, fashionable, detailed.

Whether you are new to the hobby or a seasoned veteran of doll collecting, Integrity Toys dolls are for you!

  1. Emerging Rebel Kyori FASHION

    Emerging Rebel Kyori FASHION

    $65.00
    $88.00 CND

    Fashion & fashion accessories ONLY.

    Doll and stand are NOT included.

  2. Marie Laveau Dressed Doll

    American Horror Story Coven™ The Official Collectible Doll Series

    Marie Laveau Dressed Doll

    $130.00
    $175.00 CND

    American Horror Story Coven™ The Official Collectible Doll Series

    Limited Edition of 600 Dolls Worldwide

     

    Portrayed by famed actress Angela Bassett, Marie Laveau is the Voodoo Queen in American Horror Story: Coven™.

    Marie Laveau is a 12.5-inch fully articulated fashion doll with fully rooted hair and hand-applied eyelashes. She comes dressed in her modern leopard print suit and blood red leather jacket look, accessorized with large hoop earrings, her exclusive snake pendant necklace, shoes, and a doll stand. Recommended for adult collectors ages 15 and up.

  3. Fiona Goode Dressed Doll

    American Horror Story Coven™ The Official Collectible Doll Series

    Fiona Goode Dressed Doll

    $130.00
    $175.00 CND

    American Horror Story Coven™The Official Collectible Doll Series

    Limited Edition of 900 Dolls Worldwide

     

    Portrayed by famed actress Jessica Lange, Fiona Goode is the central character of American Horror Story: Coven™.

    Fiona Goode is a 12.5-inch fully articulated fashion doll with fully rooted hair and hand-applied eyelashes. She comes dressed in one of her glamorous signature looks and includes two pairs of interchangeable hands (non-gloved and gloved), earrings, sunglasses, shoes, a fully functional umbrella and a doll stand. Recommended for adult collectors ages 15 and up.

  4. Myrtle Snow Dressed Doll

    American Horror Story Coven™ The Official Collectible Doll Series

    Myrtle Snow Dressed Doll

    $130.00
    $175.00 CND

    American Horror Story Coven™The Official Collectible Doll Series

    Limited Edition of 650 Dolls Worldwide

     

    Brilliantly portrayed on-screen by actress Frances Conroy, the eccentric Myrtle Snow served as the Head of the Witches Council on American Horror Story: Coven™.

    Myrtle Snow is a 12.5-inch fully articulated fashion doll with fully rooted hair and hand-applied eyelashes. There is much to be said about Myrtle's impeccable look and this doll comes dressed in one of the most elegant couture looks worn on by the character on the show! Myrtle wears a sharp black jacket, perfectly cinched at the waist by a faux-leather belt, over a polka dot shirt and long skirt combo. Her extravagant look is completed by long, contrasting yellow gloved interchangeable hands (regular non-painted hands included as well), her signature cat-eyed glasses, oversized turquoise and gold spider shaped jeweled broach, shoes and a doll stand. Recommended for adult collectors ages 15 and up.

  5. Zoe Benson Dressed Doll

    American Horror Story Coven™ The Official Collectible Doll Series

    Zoe Benson Dressed Doll

    $130.00
    $175.00 CND

    American Horror Story Coven™The Official Collectible Doll Series

    Limited Edition of 800 Dolls Worldwide

    Portrayed on-screen by actress Taissa Farmiga, Zoe Benson is a Council member and a witch at Miss Robichaux's Academy for Exceptional Young Ladies on American Horror Story: Coven™. 

    Zoe Benson is a 12.5-inch fully articulated fashion doll with fully rooted hair and hand-applied eyelashes. Zoe comes dressed in a modern look that includes a black satin mini-skirt and a white shirt with ruffled detail and a perfectly scaled black ribbon tie. She completes her bewitching look with a large brimmed black hat, an oversized finger ring, short black socks, short faux-leather boots and a doll stand. Recommended for adult collectors ages 15 and up.

  6. Madison Montgomery Dressed Doll

    American Horror Story Coven™ The Official Collectible Doll Series

    Madison Montgomery Dressed Doll

    $130.00
    $175.00 CND

    American Horror Story Coven™The Official Collectible Doll Series

    Limited Edition of 800 Dolls Worldwide

    Portrayed on-screen by actress Emma Roberts, out-of-control Hollywood starlet Madison Montgomery is used to things going her way. After becoming stranded at Miss Robichaux's Academy, she may learn that she needs more than star power to shine.

    Madison Montgomery is a 12.5-inch fully articulated fashion doll with fully rooted hair and hand-applied eyelashes. Madison comes dressed in a look fit for a starlet that's composed of a black bustier, gorgeous silver jacquard cigarette pants, and a luscious black fur coat, accessorized perfectly by a thick silver finger ring, crystal beaded earrings and short faux-leather high-heeled boots and a doll stand. Recommended for adult collectors ages 15 and up.

  7. Come Thru! Tulabelle True™ Dressed Doll

    The Industry™ 2017

    Come Thru! Tulabelle True™ Dressed Doll

    $125.00
    $169.00 CND

    Edition Size: 600 Dolls Worldwide

    Tulabelle True™ is a fully articulated 12.5 inch doll with fully rooted hair and hand applied eyelashes. Busy helping her hot new boyfriend, fashion designer Tate Tanaka with his debut collection, Tulabelle shares in the glam wearing one of his ultra-sleek creations! A true New Yorker, our friend makes an impression in the perfect little black dress, gorgeously paired with a show stopping sequined cropped jacket! Tulabelle makes a statement with her accessories and is ready to blog about the show directly backstage using her sleek new smart phone, while sipping freshly brewed java from her favorite coffee cup! For adult collectors ages 15 and up only. This doll cannot stand alone; a doll stand is included.

  8. Style Savior Liu Liu Ling™ Dressed Doll

    The Industry™ 2017

    Style Savior Liu Liu Ling™ Dressed Doll

    $125.00
    $169.00 CND

    Edition Size: 600 Dolls Worldwide

    Liu Liu Ling™ is a fully articulated 12.5 inch doll with a combination of rooted hair and flocked hair and features hand applied eyelashes. Always edgy, Liu Liu is wearing a hooded faux-fur jacket over a fun mini-dress and she opted to complement the look with just the right delicate jewelry set, a high-contrast carry-on bag and a rose gold cell phone, just so she can follow Tulabelle's blog and not miss a single beat! Liu Liu is the very first doll from The Industry Collection to feature the new articulated flat foot and to mark this occasion, Liu Liu comes with not one, but two pairs of shoes to help fans better discover this new feature! For adult collectors ages 15 and up only. This doll cannot stand alone; a doll stand is included.

  9. Beauty Boss Cabot Clark™ Fashion Figure

    The Industry™ 2017

    Beauty Boss Cabot Clark™ Fashion Figure

    $125.00
    $169.00 CND

    Edition Size: 600 Fashion Figures Worldwide

    Cabot Clark™ is a fully articulated 12.5 inch fashion figure with short, fully rooted hair. Cabot is definitely a sharp dresser and if anyone sets the trends to follow in this industry, it's this fine gentleman. Dressed to outshine his competition, Cabot wears a sheer shirt with a pair of super cool silver-toned trousers under a fun "fur" jacket, but what makes this figure truly outstanding is the absolutely adorable miniature makeup case and ultra-detailed miniature "makeup" palettes and faux-brushes he carries with him pretty much everywhere he goes. This guy is always ready to make someone shine! For adult collectors ages 15 and up only. This doll cannot stand alone; a doll stand is included.

  10. Zine Queen Binx Barone™ Dressed Doll

    The Industry™ 2017

    Zine Queen Binx Barone™ Dressed Doll

    $125.00
    $169.00 CND

     

    Edition Size: 600 Dolls Worldwide

    Binx Barone™ is a fully articulated 12.5 inch doll with fully rooted hair and hand applied eyelashes. Elegant and sophisticated like any lady in her important position,  Binx Barone means business dressed in her long jacquard print overcoat and super high-fashion, intricately constructed cocktail dress, perfectly accessorized with the latest jewelry, black purse, cat-eyed glasses, socks and shoes. BINX takes note of every little detail that she sees on her golden tablet, ready to send her notes to her assistant, who will report on the latest looks of Tate Tanaka's first fashion show! For adult collectors ages 15 and up only. This doll cannot stand alone; a doll stand is included.